The NBL and BMXTVDIRECT.COM Connect to Offer Race Coverage and BMX Culture

Hilliard, Ohio – June 21, 2007 – The NBL (National Bicycle League) and Tim Lillethorup/Lillethorup Productions, Inc have connected to film a number of NBL National events to be webcasted and ‘live-archived’ through the www.BMXTVDirect.com website. To kick-start the program, BMXTVDIRECT will film the NBL Hoosier Nationals from Evansville on June 22-23 followed by the NBL Stars & Stripes National from South Park, PA on June 30-July 1.

“The NBL has been actively working to expand our presence on the internet and we are excited to work with Tim Lillethorup knowing that he has a well-respected, turn-key operation.  This provides NBL with a great service to our existing members, who aren’t able to be at the race, and connects the NBL with viewers from around the world!” says Kevin O’Brien, NBL’s Marketing Director.

BMXTVDIRECT will first offer on-site DVD sales at both events and through the NBL’s new portal at www.BMXTVDIRECT.com, viewers can tune in to watch free ‘test’ webcasts from each of the weekends.  All semis, mains, along with a number of interviews and additional footage will be archived at BMXTVDIRECT and can then be viewed by site subscribers. Look for special offers on site subscriptions soon. Local DSL internet connections are not available at either location so BMXTVDIRECT will be offering free ‘test’ webcasts through their new experimental wireless connection that should allow viewers to watch each of the events in real-time.

Can’t tune in on the weekend?  That’s okay – NBL will replay the Hoosier webcast free for all viewers on Wednesday, June 27.  Additionally, NBL and BMXTVDIRECT will be taping a number of must-watch interviews, highlights, and a few special segments for the archives.  One week later, viewers can tune into the NBL’s classic weekend from South Park, PA, which will offer additional features. Be sure to tune in on June 30 and July 1 for all the action.

To learn more about the BMXTVDIRECT program visit their booth at the event or contact the NBL at www.nbl.org / 614-777-1625. The National Bicycle League sanctions local, state, and national levels of BMX racing across the country and Puerto Rico and is the proud host of eight 2008 UCI North American Series events. With more than 160 race tracks and over 20,000 members, the NBL is the largest not-for-profit BMX racing association in America offering programs for all ages of youth and adults.